ABG acquires another UK distributor and names UK Managing Director

February 06, 2020

Rapidly growing Amber Beverage Group (ABG) has acquired a majority stake in the UK’s specialist premium spirits distribution company Indie Brands, which will continue to be independent and all the current management will remain in place.

Indie Brands

ABG CEO Seymour Ferreira welcomed the Indie Brands team to ABG and added that “the inclusion of Indie Brands to our portfolio in the UK would enable the Group to further drive their growing business interests in the UK. I am excited by the opportunities the exceptional team at Indie will offer our brands and our business in the UK”.

Douglas Cunningham, Indie Brands Managing Director commented: “All of us at Indie Brands are delighted to become part of the ABG. This acquisition represents a huge vote of confidence in the work of my Indie colleagues, who have worked tirelessly to build the company and its portfolio of incredible brands since inception eight years ago. Becoming part of the ABG family will provide Indie Brands with all the necessary support to ensure we maximise our position, and that of our partner brands, in the UK market. We are very excited about this new partnership, which will enable us to reach Indie Brand’s full potential and continue doing what we do best – celebrating premium spirit brands and maintaining our independent approach.”

As a result of this step ABG is pleased to announce the appointment of Simon Thomas to the newly created role of Managing Director, Amber Beverage Group UK. Most recently, Simon has been consulting for a number of alcoholic beverage companies in the UK and has had more than 25 years of international commercial experience in senior executive roles. Most notably with SABMiller, Pernod Ricard and Diageo, where he had significant success in sales, marketing & general management capacities, across country, regional and global roles.

In this role both UK distributors Cellar Trends and Indie Brands will report to Simon Thomas with immediate effect. In addition to our newly acquired and existing businesses, Simon Thomas will support and lead further business development and M&A opportunities in the UK.

Amber Beverage Group is a leading producer, distributor, logistics provider and retailer of beverages. It operates internationally from its head office in Luxembourg and through its production and distribution companies in Russia, Mexico, the UK, Australia, Austria and the Baltics, its historical home. ABG employs over 2,100 people who help to produce, bottle, market, distribute, export and retail some of the world’s most iconic beverages. ABG has a wholly owned portfolio of over 200 brands that have significant market leading positions in more than 185 markets where ABG is active.



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