Established in 1999, Amber Beverage Group UK (previously known as Cellar Trends) has an enviable record in building brands of wines, spirits and associated products in the UK. The company serves all sectors of the UK drinks trade in both on- and off-trade categories with a portfolio of 60 international brands. Since 2018, the company has been a part of Amber Beverage Group.
Amber Beverage UK aims to become the No.1 drinks distribution business in the UK. The team has the expertise, experience, and knowledge to build iconic and well-known brands. The company has over 20 years' experience in the UK drinks market while serving all sectors of the UK drinks trade across on- and off-trade categories.